Our Services

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Paul Shepherd is a recognized industry expert in the sales, marketing and promotion of Christian publications.

Literary Agent

If you are an author with a vision and a message that needs to be heard, you need a professional agent.  Paul Shepherd works mentors authors of all experience levels working creatively to secure a publisher.

 

Consulting

Sales and custom projects are vital for successful relationships between clients and accounts and interaction is critical for current and future planning for new and back list product.  Depending on client needs and desires we can advise and help plan future projects with potential successful selling. 

 

While consulting can be a unique entity in itself, it can also be designed and structured to support sales and marketing as a portion of our relationship.

 

Sales Representation

Publishers (current)

  • The Benchmark Group

  • Ted Squires LLC

  • Dan Wright Publisher Services LLC

National Accounts

Shepherd Publishing Services provides high-caliber professional sales representation for national accounts to

  • Retail bookstore chains in Christian and general markets

  • Mass market accounts including Wal-Mart, Sam’s and Costco

  • Independent groups to promote products to consumers in store

  • Internet Marketing Maximization

  • Non-book accounts such as catalogers and door-to-door entities

     

  • Paul Shepherd is a recognized industry expert in the sales, marketing and promotion of Christian publications.

     

    Persistent communication and high-level presentations are coupled with promotions customized to maximize individual demographics by region and nationally.

     

    His broad experience, industry expertise and extensive contact network brings a powerful combination to bear in jump-starting sales and driving revenue to the bottom line.

     

Marketing

Most successful selling opportunities require coordinated marketing and product development. While some clients have marketing strategies in place, ongoing communication will insure purchasing and sell-through in accounts with venues for consumer awareness. With each unique opportunity, ideas will be shared and discussed for each selling season.

 

If client is in need of a separate marketing strategy for selected products, we can provide that service as well.

 

Custom Publishing

Many accounts are looking for unique products to offer consumers whether it be outside packaging, cover design or interior inclusions.  In offering these exclusive ideas to the accounts, it is understood all custom products are non-returnable and higher profitable for both client and account.

 

While many of these ideas will come from the account, it will be our focus to prepare and present projects that compliment the seasonal product offerings.

 

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    "Paul brings the right blend of knowledge, experience, and passion to publishing companies looking for new business and new life. He uncovers hidden opportunities and turns potential into results."


    Dan Wright, President ~ Dan Wright Publishing